In order to expand your LinkedIn presence, you have to post regularly! But figuring out what to post (and how often) can be intimidating … which is why we asked LinkedIn guru Jennifer Darling for her advice on creating engaging content: While most people wouldn’t hesitant to post pet pictures, memes, and lengthy rants to…
If you’re like most people with a LinkedIn account, you probably don’t pay much attention to what you’re posting or what your profile looks like. But according to LinkedIn guru Jennifer Darling, you can get a ton of mileage out of keeping your presence fresh: “A lot of people get on LinkedIn, and they’re…
Recently, Butler CEO Sean Tambagahan interviewed LinkedIn marketing guru Jennifer Darling about how to build a successful LinkedIn presence. In this section of the interview, Sean asked Jennifer how LinkedIn compares to other marketing platforms, and why she prefers to operate in the B2B social media space: According to Jennifer, LinkedIn is a great place…