website design process

Do you have a website design project in mind and want to know what to expect? Your project is unique, so our process will be also. However, below is an outline of our standard website design and development process.

Initial, No-cost Consultation

Tell us a little about your brand: who you are, who you serve, how you make people’s lives better, how you’re different than everyone else, what your goals are, and how you think we may be able to help.

Discovery Kickoff Meeting

Discovery is a 1-2 day sprint facilitated by a professional Brand Strategist. This is where we dig deep to uncover insights that help guide our creative team’s design and development of your website.

UX Design/Information Architecture

Our creative team analyzes the insights uncovered during discovery to create a design brief that includes a requirements lista detailed list outlining all the content, features and functions your website will need,  website taxonomya hierarchical list of all the webpages that need to be created in order to meet the requirements list and enhance user experience, and webpage wireframessketches of each webpage, showing a general layout of how content will be displayed.

UI Design/Front End Design

UXuser experience Design determines what content should be on your website, how it should be laid out, and how it should function. UIuser interface Design determines what your website should look like.

Back End Development

Back end development is the creation, development, and customization of your website’s software to make the functionality work. It requires a developer (not a designer) versed in database management.

Website Testing and Deployment

Before launching your website, it’s important to test all of its functionality and ensure your users will have a great experience. It’s equally important to maintain your website, to ensure continued user satisfaction.